Online reputation is the new word-of-mouth. 85% of consumers trust online reviews as much as a personal recommendation. This makes your online reputation vital to the success of your practice. If your patients are going to trust online reviews about your practice, you want them to read positive reviews.

As patients are increasingly turning to search engines and review sites for evaluating the quality of care, it's time that doctors should also be there to provide the answers that patients are looking for. With a proactive reputation management, doctors can leave the right impact that will convince patients and eventually acquire them.

Managing your online reputation isn’t just nice, it’s necessary.

Before the days of the internet and online marketing, many small businesses may have relied on word-of-mouth for new customers. While referrals are still a great (and free) way to earn more business, there is also a more imminent way nowadays that many consumers use to decide who they want to do business with: online reviews.

Monitor Online Reviews in Real-Time

DentalHook will get notified when someone mentions your practice on major sites like Google, Bing Places, and Facebook etc. If you want you can also post the best testimonials directly to your website.

Review Management Tools

Easily collect reviews from your patients making it simple for them to leave a positive review you’ll be proud to share.

Track Your Performance

Analyze your review performance. Compare your performance with your competitors to see how you measure up.

Some Facts

• 85% of consumers trust online reviews as much as a personal recommendation.
• 92 percent of consumers read online reviews when looking for a local business
• 42 percent of consumers won't use a business with less than a three-star rating
• 68 percent of consumers will form an opinion about your local business after reading just 1-6 online reviews

A survey from BrightLocal discovered that 85% of consumers trust online reviews just as much as personal recommendations and 85% of them read up to 10 reviews for a local business in order to trust the review and feel satisfied with their buying decision.

In the same BrightLocal survey, it was also found that 87% of people need to see a rating of 3-5 stars for a business before they will use them. How can you ensure that your business has this if your online reputation isn’t a priority?

It is time to turn to the new word-of-mouth, and get successful at it. While many consumers will still recommend your business if they have a positive experience, it is becoming more and more likely that they will also read or post something online depending on their experience as well.

People no longer need to ask those closest to them for advice on businesses when choosing a plumber, car dealership, or in your case, a Dentist. Consumers can hop online to read reviews and recommendations at their fingertips in a matter of minutes.

This is why managing your online reputation is vital. It isn’t enough to only be known in your local circle anymore if you want your business to grow. Having an online presence, and managing it, has increasingly become a vital responsibility for businesses.

Use online reviews to enhance your brand. These can be one of the biggest threats to your online reputation. They can also become one of the best ways to build and maintain a positive brand image. With DentalHook by your side, we are going to produce reputation management campaigns which focus on transforming your online reviews from a liability into a powerful asset. Online reviews are a way to provide potential patients with a view of the benefits of your brand by communicating them through those which you've sold to in the past, making for a compelling marketing tool and method of protecting your dental practice online reputation.